About

Company Profile

Gree Electric Appliances Inc. of Zhuhai is an international air conditioning enterprise which has integrated R&D, manufacturing, marketing and service. So far, it has developed three brands, namely GREE, TOSOT and KINGHOME, with a wide product range which includes residential air conditioners, central air conditioners, air source water heaters, smart phones, home appliances, refrigerators, etc. In 2015, Gree ranks No. 385 in Forbes Global 2000 and No. 1 in household appliances industry.


Gree was founded in 1991. It takes “Independent Innovation” as the development concept and “To build a centenary enterprise” as the business goal. It is highly reputable both at home and abroad for its advanced technologies, strict quality control, unique sales mode and complete after-sales service.

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Brand Strategy

From a small factory with annual production value of only 20 million RMB to the world’s largest air conditioning company, Gree has grown into an international home appliances enterprise after more than 20 years of development.

  • Awesome Customer Support
  • 260 Branch In World Wide
  • Talented Hands For Service
  • 385 in Forbes Global
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GREE was founded in 1991. At the beginning, GREE was a small factory with only window air conditioners’ production lines and the annual production volume was less than 20,000 sets. With a series of marketable products, GREE captured market opportunities and started to build the brand image which had laid a good foundation for future development.

During the year 1994 to 1996, GREE started to focus on product quality improvement by launching the quality policy of “making superior products, building famous brand, expend business scale, to be the world first class quality”, by implementation of “ Making Superior Product Strategy”, and by the establishment and gradual improvement of quality management system, the release of “12 Injunctions by President” and the promotion of “Zero Defection Project” are all the witness to GREE’s firmness in raising product quality. Since then, GREE product quality has been emphasized in products R&D, production and transportation. GREE superior air conditioners also have brought good opportunities for its sales.

Technology is the power for enterprise development. In our expanding process, Gree always insists on self-innovation and mastering core technologies for the transformation from “Made in China” to “Created in China”.


Gree has more than 8,000 technicians, 2 national technical research centers, 1 provincial enterprise key lab, 6 institutes (Air Conditioning Institute, Motor Technology Institute, Home Appliances Technology Institute, Intelligent Equipment Technology Institute, New Energy and Environment Technology Institute, Health Technology Institute), and 52 research centers and over 570 labs.


Gree has achieved 12 “world leading” products that have shaped the development of the industry, such as the 1Hz inverter air conditioner, R290 eco-friendly air conditioners, self-developed all DC Inverter VRF units, permanent-magnet synchronous inverter centrifugal chiller, 2-stage inverter compressor, PV direct-driven inverter centrifugal chiller, magnetic suspension inverter centrifugal chiller and so on.

Talk Less and Do More
Quality First for Customer Satisfaction
Loyal, Friendly, Diligent and Enterprising
Honest Business for Win-Win Situation
Dedication and Innovation